7 of the Best Ads Ever
None of which I produced, just so ya know.
Best Ad Ever #1
Fisher-Price
Which of these three kids is wearing Fisher Price anti-slip roller skates?
Best Ad Ever #2
ABSOLUTE VODKA
Absolute Magnetism.
1980–Absolute Vodka is a nothing brand. Selling a mere 12,00 cases per year. Ten years later and one ad campaign, this odorless and colorless product is the preferred brand, selling nearly 3 million cases a year. All because of advertising.
Best Ad Ever #3
ROLLING STONE
Perception | Reality
Ad copy: If you think a plate of homemade brownies can satisfy the munchies of a Rolling Stone reader, here’s the scoop on what else it takes. Last week Rolling Stone Readers spent 290 million dollars in grocery stores, drank 40 million glasses of soda, ate 6 million cups of yogurt and polished off 4 million candy bars. And they’re still hungry.
Best Ad Ever #4
Nike
AND THIS IS THE QUEEN OF ENGLAND.
Ad copy: Whatever tennis used to be, it ain’t now. It ain’t stiff. It ain’t stuffy. It ain’t the Queen of England. It’s performance. It’s McEnroe. It’s the Air Tech Challenge. Just look at the shoe: it’s all attitude. Now look under the hood: it’s all engine. Want details? How about a highly resilient Durathane toe-piece for extra-long life, fully machine washable Durabuck uppers, a lateral support footframe, and Nike-Air® for superior cushioning no matter what the surface. The Air Tech Challenge from Nike, part of the Challenge Court Collection. It’s not the only way to play tennis. Well, yeah it is.
Best Ad Ever #5
MAXELL
After 500 PLAYS OUR HIGH FIDELITY TAPE STILL DELIVERS HIGH FIDELITY.
Ad copy: If your old favorites don’t sound as good as they used to, the problem could be your recording tape. Some tapes show their age more than others. And when a tape ages prematurely, the music on it does too. What can happen is, the oxcide particles that are bound onto tape loosen and fall off, taking some of your music with them. At Maxell, we’ve developed a binding process that helps to prevent this. When oxcide particles bond to our tape, they stay put. And so does your music. So even after a Maxell recording is 500 plays old, you’ll swear it’s not a play over five.
Best Ad Ever #6
SNICKERS
Snikcers
Ad copy: You’re not you when you’re hungry.
Best Ad Ever #7
Old Spice
Smell Like A Man, Man.
